As Lead Graphic Designer at Cinequest (Dec 2019–Mar 2020), I created the visual identity for the 2020 Cinequest Film & Creativity Festival. I used that brand to design the 84-page festival guide, festival passes, in-venue signage, and digital displays. The 2020 festival theme was “Elation,” an emotion I realized through the use of rapturous, bright colors that were continually morphing into one another. For cohesion throughout campaign collateral, I used the smoke as a visual element to represent that bubbly, effervescent sensation associated with elation.
Pictured below are the festival guide, festival passes, in-venue signage, and digital displays.
Sadly, our festival was cut short by the Shelter-In-Place order at the start of the pandemic. In 2022, Cinequest revamped their festival and created Cinejoy, a digital film festival experience, for which I helped create graphics. You can see those graphics here.